The benefits of futures analysis

By: Mr. Per Florén

Situational analysis and futures analysis help organizations and people to act more realistically, preventatively and efficiently. Those who understand what may materialize get a head-start that can generate benefits and makes their own organizations better prepared, increasing their margins. This is valid for companies that are subject to competition in an open market as well as public organizations and NGOs. In this article, the basics of successful situational analysis and futures analysis are described.