Research Project

The digital challenge: how to meet the future traveler

You can now participate in the multi-client project “The digital challenge: how to meet the future traveler”. It is a tailor-made and interactive study where you as a partner will have the possibility to influence the outcome in order to create a competitive advantage for your business. The final report will help you understand the future Scandinavian traveler, by exploring attitudes of early adopters towards the digitalisation connected to information, booking, experience and hospitality. Also: How will all this influence the need for sustainable development and authentic experiences?

Fill out the form below to recieve more detailed information about the study: