The MeWe Generation

The MeWe Generation

MeWes are interpersonal individualists. The MeWes main goal in life is to increase their opportunities; they value alternatives by whether these will increase their opportunities or not. They are afraid of being stuck with no alternatives.  They are optimists in terms of their own future. They believe that they will be able to achieve what they strive for.

 The MeWes are what postmodern thinkers call "dividuals". They don't have one single identity, but an entire wardrobe of mes that they wear depending on the occasion. Although, or maybe as a consequence of, the MeWes high-speed life, friends are what matters most. Being adult is no longer something that is considered inevitable. It's an option, a lifestyle you can choose among other alternative lifestyles.

Mats Lindgren, Thomas Fürth, Bernhard Lüthi, Bookhouse Publishing 2005.

To order this book, please click here!

The MeWe generation on international blogs. Here is the list:
http://hmestrum.blogs.com/
http://www.corporateblogging.info/2005/06/mewe-generation-crying-out-for.asp
http://intressant.se/blogg/1117699510/mewe-generationen/
http://www.webpronews.com/news/news.html
http://www.skolmarknad.info/
http://www.bloglog.nl/index.php?viewblog=222
www.technorati.com/tag/mewe+generation
http://www.ifeedyou.com/corporateblogging/page/0/

Other links about the MeWe generation:
http://www.profuturists.com/profession/
http://news.dds.dk/index.php?id=795&type=2
http://www.friluftsraadet.dk/page.php?page=8634
http://www.lo-ungdom.dk/indlaeg/indlaeg.html
http://www.suntliv.nu/AFATemplates/Page.aspx?id=3747

Scenario Planning

Scenario Planning – the link between future and strategy

The first years of the new millennium have clearly pointed to the need to prepare for the unknown and uncertain futures. The dangers of failing to do this were shown in the aftermath of an insane race on the world stock markets. ICT and telecom shares hit new highs every week, but a year later they hit historic lows.

Could the downturn have been foreseen and prepared for, and thus even capitalised on? We believe so. Much of what happened was not unthinkable: it could have been pinpoined with the use of scenario planning.

In this book, we introduce the thinking behind scenario planning and provide our readers with some concepts, models and tools to take back to their own companies. It is based on almost two decades of experience of using scenario planning as a strategic tool. In this time, in ourcapacity as consultants, we have guided multinationals and medium-sized companies as well as government departments and non-governmental organisations in these approaches.

Mats Lindgren and Hans Bandhold, Palgrave Macmillan 2003

Read all information about the background of Scenario Planning and the authors here!

To order this book, please click here or go to: Amazon.co.uk

_{"Given the recent rise of uncertainty, writing a book about scenario planning is a brave move. However, Mats Lindgren and Hans Bandhold have done a great job in breaking down the elements of scenario planning and explaining why those elements are there and how they all interlink. They offer a multitude of tools, techniques and models for almost every situation an organisation could face and offer advice on how to use them effectively."}

Reviewed by Steve Towells on behalf of the Strategic Planning Society. Steve is transaction manager in the legal department of Tokyo-Mitsubishi International plc and a Trustee of the SPS. 

Beyond Mobile

Beyond Mobile
The advent of constant internet connectivity and mobile communications has already transformed the way that many business and organisations function. The further evolution of the mobile marketplace will make it possible for the consumer to compare prices, quality and available choice in a revolutionary way. Although much has been written about the technological side of these developments little has been said about what this all means for the individual. here, the authors examine what the mobile marketplace really is, how it will develop and exactly what the implications are for the market and, more importantly, for us.

by Mats Lindgren, Jörgen Jedbratt, Erika Svensson, Palgrave Macmillan.

To order the book, please click here or go to: Amazon.co.uk